Is Big Food Starting to Favor GMO Labeling?

26 Jan, 2013

by Tom Laskaway, via Grist.org

Labeled gmosSince food com­pa­nies col­lec­tively spent over $45 mil­lion to stop Prop 37, California’s GMO label­ing law, it’s hard to believe that they—and Walmart in particular—would turn around and push for a fed­eral GMO label­ing stan­dard. But a trickle of reports, aspects of which we’ve now con­firmed, sug­gests just such a turnabout.

Playing a state-by-state game of whack-a-mole with grass­roots groups try­ing to pass laws across the coun­try (as is occur­ring in Washington state, Vermont, New Mexico, and Connecticut) may sim­ply have become too exhaust­ing and costly for these com­pa­nies. If so, such an about-face would vin­di­cate GMO oppo­nents’ strat­egy of a direct appeal to con­sumers. GMO-labeling advo­cates may have suc­ceeded in begin­ning to drive a wedge between biotech­nol­ogy seed com­pa­nies, like Monsanto and Syngenta, and the food com­pa­nies that have to sell what’s pro­duced with their wares.

That’s because GMOs, for all the claims made on their behalf, actu­ally pro­vide very lit­tle ben­e­fit to consumers—one of the strongest argu­ments against them. GMO inno­va­tions to date have sim­ply allowed farm­ers to plant vast acreages of com­mod­ity crops like corn, soy, and cot­ton with less labor (but not, despite indus­try claims, with fewer chem­i­cals). It’s on this basis, per­haps, that food com­pa­nies felt like the fight wasn’t really theirs.

I first learned of this pos­si­ble label­ing sea change through an arti­cle by Ronnie Cummins, head of the Organic Trade Association, who caught wind of news that a group of food com­pa­nies went into the FDA ear­lier this month to “lobby for a manda­tory fed­eral GMO label­ing law.”

Cummins went on to spec­u­late the following:

Is it pos­si­ble that the threat posed by the grow­ing grass­roots GMO label­ing move­ment has prompted a num­ber of Fortune 500 cor­po­ra­tions to aban­don Monsanto and the biotech indus­try, and rethink the PR and bottom-line costs of cling­ing to their anti-right-to-know posi­tions? After all, it’s not as if these com­pa­nies are inca­pable of mak­ing GMO-free prod­ucts. Though many Americans don’t know it, Walmart, General Mills, Coca-Cola, Pepsi, Nestle, Unilever, Kellogg’s, Starbucks—even McDonald’s—are GMO-free in Europe, thanks to strict GMO label­ing laws.

I have been able to con­firm through sources close to atten­dees that such a meet­ing did occur on Jan. 11. It did not take place at the FDA, how­ever, though FDA rep­re­sen­ta­tives did report­edly attend. The meet­ing was “spon­sored” by the AGree Foundation, which is a coali­tion of foun­da­tions active in agri­cul­ture and co-chaired by for­mer Clinton Agriculture Secretary Dan Glickman and Gary Hirshberg, CEO of Stonyfield Farm Organics.

I was also able to con­firm that, as Cummins claimed, a Walmart vice pres­i­dent did announce that the com­pany would no longer take a lead in oppos­ing GMO label­ing efforts. Other food com­pany exec­u­tives agreed, say­ing that the fight had become too expen­sive, espe­cially given the prospect of more state-level ini­tia­tives. And if Walmart moves to sup­port, or rather to no longer oppose, GMO labels, oth­ers will cer­tainly fol­low. (Walmart did not respond to my requests for comment.)

Click here to read the rest of this arti­cle at Grist.org.

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